Diversity is a fact of life. It’s what we have in common, because we’re all different. Inclusion is about valuing and reflecting diversity in our institutions, brands and communities.
It isn’t a fad or a box-ticking exercise, and it’s not just a matter for HR or CSR teams.
Recent research has shown that as much as 23% of people said they have boycotted a brand because they felt it didn’t represent their identity. Deloitte’s research tells us that 80% improvement in business performance when levels of diversity and inclusion are high.
It can’t be ignored. Yet many people don’t know what to do next (or first!) because the issues are complex, sensitive and fast-evolving and because there’s a fear of getting it wrong and making costly mistakes.
This is why we created Versiti, to help brands and organisations understand the issues, develop strategies and prioritise their moves in order to grow – in confidence and performance.
A diversity and inclusion strategy allows you to capture new insights into the lives of diverse groups to meet your business and organisational goals
Inclusion strategies will help your organisation reach new audiences and ensure your communications work in today's diverse world
Get a competitive edge by involving a wider set of people in research and co-creation
Find out how to recruit, motivate and retain staff from diverse backgrounds
Let's make this happen.